Published 26.05.2006 19:23:00 | Marketing
"Instead Of Wasting Time Trying To Hit The Lottery Of Internet Riches, Focus On Building Your Business One Sweet Income Stream At A Time"
Published 26.05.2006 19:23:00 | Marketing
You enjoy what you do. In fact, you love your product and want to tell everyone about it. Well, I hate to tell you this, but no one cares Think about the last major purchase you made?maybe a car ?did you buy it because you met a car salesman who told you how much he loved his work or did you buy it because you would spend less on fuel and maintenance and be able to spend more on eating out, make up or your favourite hobbies. Maybe it's as simple as wanting to feel and look successful. Rather th
Published 26.05.2006 19:23:00 | Marketing
You want to be more flexible? You have to stretch your muscles. Want to be physically stronger? You have to find a way to workout and build your muscles. Want to be a stronger marketer? You've got to work your marketing muscles.
Published 26.05.2006 19:23:00 | Marketing
I went to a networking event the other day where the meeting leader said, "We're going to skip doing the 30-second introductions today because mine's so bad and it doesn't work that it nauseates me." I thought to myself, WOW I'd skip the next networking meeting until I'd worked out a new introduction.
Published 26.05.2006 19:23:00 | Marketing
Far too often we see small businesses rush into doing things without planning and preparing. Unfortunately, marketing is a great case in point. Many small businesses set up shop and then hurry to get a brochure made up, develop a web site, and get out and start networking without much planning or preparation. And then they wonder why their results are so poor.
Published 26.05.2006 19:23:00 | Marketing
If you are like most service professionals and small business owners one of your primary concerns is generating as many leads as possible. And that may be your biggest mistake, resulting in wasting time on unqualified prospects and working with too many clients you wish you didn't have to.
Published 26.05.2006 19:23:00 | Marketing
We wait with baited breath for the anticipated launch of Google's Gmail - a fre*e email account, capable of storing50,000 short, text only messages. That was not a misprint.Your inbox would be a full gigabyte (1000mb's) of emails.
Published 26.05.2006 19:23:00 | Marketing
So, you´ve been around for a while, and maybe even made a few bucks, but you still need something... well here are four magic tips
Published 26.05.2006 19:23:00 | Marketing
I'd like to introduce you to someone. I don't actually know his name, but I'm hoping you do. I'm hoping you know quite a bit about him.
Published 26.05.2006 19:23:00 | Marketing
Every business - particularly small, entrepreneurial or professional businesses - must have a powerful referral network. It is very unlikely (and terribly expensive) to "advertise your way to success". Without tons of capital, it can't be done. It is far more effective, and more fun, to create an effective network that sends you clients, supports your business, and makes you money. Unfortunately, most professionals confuse effective networking with passing out business cards and schmoozing.
Published 26.05.2006 19:23:00 | Marketing
This really and truly is the easiest (and most profitable) small business direct marketing tip you'll ever get.And when I say easy? I really mean EASY.
Published 26.05.2006 19:22:00 | Marketing
One of the best ways to get a restaurant free publicity is bytaking advantage of events and seizing the opportunity.For example, February 5th is Television Weather Persons' DayBet you didn't even know such a day existed, but it does, andit can give you free publicity. How? Weather people are theforgotten people at television stations. Deliver one of yourspecialties at the station. There's a good chance the weatherperson will be so delighted with the attention, he or she willmention you on th
Published 26.05.2006 19:22:00 | Marketing
A few months ago, we attended the recent Austech 2005 Expo. It was a large trade show that showcased over 500 manufacturers selling machines, equipment and systems.
Published 26.05.2006 19:22:00 | Marketing
In previous articles under "Meaning and Marketing", we havelearned about the verb "To Be" and that the name of God isI AM.
Published 26.05.2006 19:22:00 | Marketing
1) People are buying in smaller quantities.Our busy lifestyle keeps many people from eating at home on adaily basis. Gone are the days of the sit down dinner with theentire family. When these occasions due occur it's usually aholiday or a special occasion.
Published 26.05.2006 19:22:00 | Marketing
The biggest crime in small businesses today goes unnoticed by most outsiders. It is not reported in the media. There are no police reports filed and companies do not even mention it on their websites. People don't talk about it on the street and employees often overlook it. Even though this crime is rampant among small businesses, it's presence is so subtle that many business owners fail to recognize when it is happening Unfortunately, this crime is the same one that is most likely to kill a sma
Published 26.05.2006 19:22:00 | Marketing
Do you have all the business you could possibly want or need? If you're like me, you're still growing your business. Marketing is an ongoing item on my agenda, and I'm always looking for new ways to market my services. Where do you begin the process of attracting more business? How do you get the ball rolling in the direction you want your business to be heading? Well, it's really simple. Start planting seeds If you can start your garden growing this spring, why not start your business growing t
Published 26.05.2006 19:22:00 | Marketing
It's interesting to see how resourceful people become when starting their own business. Especially when budget is tight, creative juices go into high gear. I recall my days in corporate marketing when every event, whether it be a sales conference, partner summit or tradeshow had to have tchotchkes. ("Tchotchke" is Yiddish for those corporate giveaways you see at tradeshows, usually small trinkets branded with the company's logo. If the tchotchkes are really cool, some people even c
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