Information about List Broker
A list broker acts as an agent for those who wish to conduct direct marketing campaigns via direct mail, email or telemarketing. List brokers provide lists that, minimally, contain a prospect's name and contact information. Additionally, lists may include additional information such as age, sex, etc.
Many promotional mailings such as catalogs, coupons, promotional offers and credit offers utilize lists purchased through list brokers.
List brokers may have ready-made lists, or may be dispatched to create entirely new lists with set criteria.
More often than not, list brokers act as "go-betweens" matching list owners to those who wish to buy or rent lists, charging a commission to the buyer. Additionally, list brokers may supply a client with information, price guidelines and other consultation on the purchasing of lists and data.
The most common association to which list brokers belong is the Direct Marketing Association.
An Example of a list broker is Net60 LLC.
Many promotional mailings such as catalogs, coupons, promotional offers and credit offers utilize lists purchased through list brokers.
List brokers may have ready-made lists, or may be dispatched to create entirely new lists with set criteria.
More often than not, list brokers act as "go-betweens" matching list owners to those who wish to buy or rent lists, charging a commission to the buyer. Additionally, list brokers may supply a client with information, price guidelines and other consultation on the purchasing of lists and data.
The most common association to which list brokers belong is the Direct Marketing Association.
An Example of a list broker is Net60 LLC.
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Direct Marketing Associations are national trade organizations that seek to advance all forms of direct marketing.
23 direct marketing trade associations from five continents established an International Federation of Direct Marketing Associations.
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23 direct marketing trade associations from five continents established an International Federation of Direct Marketing Associations.
..... Click the link for more information.
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