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Information about Sanitarium Health Food Company

Sanitarium Health Food Company
Private
FoundedMelbourne, Australia 1898
HeadquartersBerkeley Vale, Australia
Key peopleCEO (Aus)
Kevin Jackson, CEO (NZ)
IndustryFood
ProductsWeet-bix
Peanut butter
So-Good
Marmite
RevenueA$300 million
Employees1700
WebsiteSanitarium Australia
Sanitarium New Zealand


The Sanitarium Health Food Company is a food company in Australia and New Zealand that produces a large range of breakfast cereals as well as a range of vegetarian products. Founded in 1898, its flagship product Weet-Bix is a top seller in the Australian and New Zealand breakfast cereal market. Sanitarium is wholly owned by the Seventh-day Adventist Church, which affords them tax benefits as the company directs its profits back into the church.

Sanitarium has factories in many locations across Australia and New Zealand, some of these include, Berkeley Vale, Cooranbong, Perth, Melbourne, Brisbane, Christchurch and Auckland.

History

Officially formed in 1898, the process of forming a health food company had been in discussions amongst Seventh-day Adventists in Australia for a number of years. To help the company get started, a baker by the name of Edward Halsey was called out from the United States, arriving in Sydney on November 8, 1897.

Products

Breakfast cereals

Enlarge picture
The Sanitarium factory in Christchurch, New Zealand
  • Weet-Bix, and its family of products:
  • Weet-Bix Crunch Honey
  • Weet-Bix Crunch Cocoa
  • Weet-Bix Multi-Grain (formerly Good Start)
  • Hi-bran
  • Weet-Bix Fruity (formerly Fruity-Bix)
  • Fruity-bix Bars
  • Weet-Bix Lite (formerly Lite-bix)
  • Granola
  • Granola Clusters
  • Puffed wheat
  • Honey Weets
  • Skippy Corn flakes
  • Skippy Ricies
  • Light'n'tasty

Convenient breakfast cereals

Enlarge picture
Weet Bix and So Good, two major products produced by Sanitarium
  • Up&Go
  • Fastbreak

Meals

  • Deli Luncheon
  • Lunch Today

Spreads

  • Sanitarium Peanut Butter
  • Peanuts Peanut Butter (No longer made)
  • Natural Peanut Butter
  • Marmite

Dairy Alternatives

  • So Good, and its family of products:
  • So Good Ice Cream
  • So Good Lite
  • Flavoured So-Good
  • Organics Simply Soy

Meat Alternatives

  • Vegie Delights range, which includes 4 kinds of vegan sausages
  • Savoury Lentils
  • Tender Pieces
  • Casserole Mince
  • Country Hotpot
  • Vegetarian Sausages
  • Nutmeat
  • Nutolene
  • Rediburger
  • Sanitarium brand nuts and confectionery.

References

  • Parr, R., & Litster, G. (c1996). "What Hath God Wrought!": The Sanitarium Health Food Company Story. Berkely Vale: Sanitarium Health Food Company
  • Leap of Faith "Tax Breaks"

See also

External links

Melbourne
Victoria

Location of Melbourne in Australia

Population:
• Density: 3,744,373 (2006 estimate) (2nd)
479.
..... Click the link for more information.
Anthem
Advance Australia Fair [1]


Capital Canberra

Largest city Sydney
..... Click the link for more information.
Berkeley Vale
Central Coast, New South Wales

Population: 7980 (2006 census)

Postcode: 2261

Area: 4 km

Location: 8 km SSE of Wyong


..... Click the link for more information.
Anthem
Advance Australia Fair [1]


Capital Canberra

Largest city Sydney
..... Click the link for more information.
Kevin Jackson won a gold medal in Freestyle wrestling at the 1992 Olympic Games. He is also a former UFC fighter who has won the UFC 14 Middleweight tournament. He fought Frank Shamrock for the Middleweight title at Ultimate Japan, but lost by armbar in 16 seconds.
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Industry (from Latin industrius, "diligent, industrious"), is the segment of economy concerned with production of goods. Industry began in its present form during the 1800s, aided by technological advances, and it has continued to develop to this day.
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Food is any substance, usually composed primarily of carbohydrates, fats, water and/or proteins, that can be eaten or drunk by an animal or human being for nutrition or pleasure.
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Aspinwall Classification System (Leo Aspinwall, 1958) classifies and rates products based on five variables:
  1. Replacement rate (How frequently is the product repurchased?)
  2. Gross margin (How much profit is obtained from each product?)

..... Click the link for more information.
Weet-Bix is the name of high-fibre breakfast cereal biscuits manufactured in Australia, New Zealand, and South Africa by Sanitarium Health Food Company. The name is probably a derivative of wheat bricks or wheat biscuits
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Marmite /ˈmɑːmaɪt/ is the name given to two similar food spreads, one produced in the United Kingdom and the other in New Zealand. Marmite is made from yeast extract, a by-product of beer brewing.
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Revenue is a business term for the amount of money that a company receives from its activities in a given period, mostly from sales of products and/or services to customers.
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Employment is a contract between two parties, one being the employer and the other being the employee. An employee may be defined as: "A person in the service of another under any contract of hire, express or implied, oral or written, where the employer has
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A website (alternatively, Web site or web site) is a collection of Web pages, images, videos or other digital assets that is hosted on one or several Web server(s), usually accessible via the Internet, cell phone or a LAN.
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Anthem
Advance Australia Fair [1]


Capital Canberra

Largest city Sydney
..... Click the link for more information.
Anthem
"God Defend New Zealand"
"God Save the Queen" 1


Capital Wellington

Largest city Auckland
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A breakfast cereal is a food product marketed to consumers as a breakfast food. Breakfast cereals may be eaten cold and mixed with milk or yoghurt and fruit, or boiled like oatmeal.
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18th century - 19th century - 20th century
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Weet-Bix is the name of high-fibre breakfast cereal biscuits manufactured in Australia, New Zealand, and South Africa by Sanitarium Health Food Company. The name is probably a derivative of wheat bricks or wheat biscuits
..... Click the link for more information.
Seventh-day Adventist Church

Classification Protestant
Orientation Adventist; Arminian
Polity Modified presbyterian polity
Founder Ellen G. White, James White, Joseph Bates, J. N.
..... Click the link for more information.
Berkeley Vale
Central Coast, New South Wales

Population: 7980 (2006 census)

Postcode: 2261

Area: 4 km

Location: 8 km SSE of Wyong


..... Click the link for more information.
Cooranbong
New South Wales

Population: 4,477 (2006 census)

Established: 1826

Postcode: 2265

Area: 4.
..... Click the link for more information.
Perth
Western Australia

The Perth skyline viewed from the Swan River

Population:
• Density: 1,445,078 (Aug 2006 Census) 1,507,900 (Dec 2006) (4th)
280/km


..... Click the link for more information.
Melbourne
Victoria

Location of Melbourne in Australia

Population:
• Density: 3,744,373 (2006 estimate) (2nd)
479.
..... Click the link for more information.
Brisbane
Queensland

Location of Brisbane within Australia

Population:
• Density: 1,848,000(Dec 2006) (3rd)
353.8/km

Established: 1824

Area: 4673.
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Christchurch (Māori: Ōtautahi) is the regional capital of Canterbury, New Zealand. The largest city in the South Island, it is also the second largest city and third largest urban area of New Zealand.
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The Auckland metropolitan area or Greater Auckland, in the North Island of New Zealand, is the largest urban area of the country. It is also New Zealand's most populous city with over 1.3 million people, it has over a quarter of the country's population (32.
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Seventh-day Adventist Church

Classification Protestant
Orientation Adventist; Arminian
Polity Modified presbyterian polity
Founder Ellen G. White, James White, Joseph Bates, J. N.
..... Click the link for more information.
Anthem
Advance Australia Fair [1]


Capital Canberra

Largest city Sydney
..... Click the link for more information.
Motto
"In God We Trust"   (since 1956)
"E Pluribus Unum"   ("From Many, One"; Latin, traditional)
Anthem
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