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Publicis Groupe (Euronext: PUB, NYSE: PUB) is a French multinational advertising and communications company. It is one of the big four global advertising holding companies (the others being Omnicom, Interpublic and WPP). Its current president is Maurice Lévy. Publicis Groupe S.A. provides traditional advertising, media services, and specialized agencies and marketing services SAMS) to national and multinational clients. Its traditional advertising services principally involve the creation of advertising for products, services, and brands. It also include strategic planning involving analysis of a product, service, or brand compared to its competitors through market research, sociological and psychological studies, and creative insight.

The company’s advertising programs involve television, magazines, newspapers, cinema, radio, outdoor, electronic, and interactive media. The company’s SAMS services include direct marketing/customer relationship management services; sales promotion, healthcare communications, multicultural and ethnic communications, corporate and financial communications, human resources communications, public relations, design services, interactive communications, events marketing, sports marketing, and production and pre-press services. Its media services include media planning, media buying, and media sales. The company conducts its operations in approximately 196 cities in 104 countries. Publicis has strategic alliances with Dentsu, Inc. The company was founded by Marcel Bleustein-Blanchet in 1926 and is headquartered in Paris, France.

As of 2006, the main subsidiary companies of this group are: On 21 December 2006 Publicis announced a bid to acquire US-based e-marketing company Digitas. The all-cash deal, which values Digitas at US$1.3 billion, will markedly increase Publicis' presence in the online advertising market as its importance grows relative to "old media" advertising. [1]

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Euronext N.V. is a pan-European stock exchange based in Paris[1] and with subsidiaries in Belgium, France, Netherlands, Portugal and the United Kingdom. In addition to equities and derivatives markets, the Euronext group provides clearing and information services.
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New York Stock Exchange (NYSE), nicknamed the "Big Board", is a New York City-based stock exchange. It is the largest stock exchange in the world by dollar volume and, with 2,764 listed securities[1], has the second most securities of all stock exchanges.
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Motto
Liberté, Égalité, Fraternité
"Liberty, Equality, Fraternity"
Anthem
"La Marseillaise"


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A multinational corporation (MNC) is a corporation or enterprise that manages production establishments or delivers services in at least two countries. Very large multinationals have budgets that exceed those of many countries.
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Advertising is paid, one-way communication through a medium in which the sponsor is identified and the message is controlled by the sponsor. Variations include publicity, public relations, etc..
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Communications may refer to:
  • Communication, allows organisms to exchange information by several methods
  • Telecommunication, the transmission of signals over a distance for the purpose of communication

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Omnicom Group (NYSE:  OMC ) is the world's largest advertising agency holding company in terms of revenue (and one of the big six advertising holding companies with seat in New York City; the others companies are WPP Group plc, Interpublic, Publicis, Dentsu and Havas).
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WPP Group

Public
(LSE:  WPP )
(NASDAQ:  WPPGY )
Founded 1985 (acquired by Sorrell)
Headquarters London, England, UK

Key people Martin Sorrell (founder)
Paul Richardson
Howard Paster
Marie Capes
Mark Read
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Maurice Lévy, born February 18 1942 in Oujda, Morocco, is a leading French businessman currently the chief executive officer of Publicis and has served in that role since 1987.

Career history

Lévy joined Publicis in 1971 as its IT Director.
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19th century - 20th century - 21st century
1890s  1900s  1910s  - 1920s -  1930s  1940s  1950s
1923 1924 1925 - 1926 - 1927 1928 1929

Year 1926 (MCMXXVI
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Ville de Paris

City flag City coat of arms

Motto: Fluctuat nec mergitur
(Latin: "Tossed by the waves, she does not sink")

The Eiffel Tower in Paris, as seen from the esplanade du Trocadéro.
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Motto
Liberté, Égalité, Fraternité
"Liberty, Equality, Fraternity"
Anthem
"La Marseillaise"


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Leo Burnett Worldwide was created in 1935 by Leo Burnett. He was born in St. Johns, Michigan, studied journalism at the University of Michigan. He worked as reporter and copyrighter in various companies until 1930. Company was opened in the period of Great Depression.
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Saatchi & Saatchi is an advertising agency founded by brothers Maurice (now Lord Saatchi) and art collector Charles. In 2000, it became a subsidiary of Publicis. In the early 1990s the company suffered problems due to over-expansion which led to the removal of the brothers, and
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Bartle Bogle Hegarty (BBH) is a British advertising agency, responsible for some of the more notable advertising campaigns of the last twenty years. The company was founded by John Bartle, Nigel Bogle & John Hegarty in 1982.
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Please help [ rewrite this article] from a neutral point of view.
Mark blatant advertising for , using . Fallon Worldwide is an international advertising agency headquartered in Minneapolis.
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Beacon Pictures (formerly Beacon Communications, LLC) is the name of an American production company founded in 1990 by Armyan Bernstein. The company produces motion pictures for major Hollywood studios.
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The Kaplan Thaler Group is an advertising agency based in New York, NY. It was founded by Linda Kaplan Thaler, who serves as CEO and Robin Koval, who serves as the president. The two have written two books on marketing together. US Billings are in excess of US$230 million.
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Publicis & Hal Riney is an American advertising agency, founded in San Francisco in 1977[] by Hal Riney as Hal Riney & Partners. He had previously led the west coast office of Ogilvy & Mather since 1976.
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ZenithOptimedia is wholly owned by the Publicis Groupe. It is a media agency with offices in 64 countries worldwide.

External links

  • Company Homepage

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December 21 is the 1st day of the year (2nd in leap years) in the Gregorian calendar. There are 0 days remaining.
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20th century - 21st century - 22nd century
1970s  1980s  1990s  - 2000s -  2010s  2020s  2030s
2003 2004 2005 - 2006 - 2007 2008 2009

2006 by topic:
News by month
Jan - Feb - Mar - Apr - May - Jun
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The old media or legacy media are traditional means of communication and expression that have existed since before the advent of the new medium of the Internet. Industries that are generally considered part of the old media are broadcast and cable television, movie and music
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