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Information about Cruncheroos

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A box of Honey & Almonds Cruncheroos.
Cruncheroos is a whole grain oat breakfast cereal manufactured by Kellogg's, originally available in the United States and Canada in two flavours, apple and cinnamon and honey and almonds. As the name states, the cereal was crunchy and O-shaped.

The cereal was created in the early 1990s and featured a mascot named "Crunchosaurus Rex", an anthropomorphic purple dinosaur who, in television advertisements would always use stealth and cunning to steal the cereal from another character who is consuming it, such as a hungry museum guard working late at night. Kellogg's discontinued the cereal from the retail market by the late 1990s, possibly due to its similarity to Apple Jacks, Apple Cinnamon Cheerios and Honey Nut Cheerios which were already popular. However, a plain version similar to Cheerios is still marketed to the food service industry, but without the Crunchosaurus Rex mascot.

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Whole grains are cereal grains which retain the bran and germ as well as the endosperm, in contrast to refined grains which retain only the endosperm. Whole meal products are made from whole grain flour.
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Oats redirects here. It may mean either the common cereal oat discussed here, or any cultivated or wild species of the genus Avena.

Oat

Oat plants with inflorescences


Scientific classification
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A breakfast cereal is a food product marketed to consumers as a breakfast food. Breakfast cereals may be eaten cold and mixed with milk or yoghurt and fruit, or boiled like oatmeal.
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Kellogg Company

Public (NYSE:  K )
Founded 1906
Founder William Keith Kellogg
Headquarters Battle Creek, Michigan,  United States

Key people David Mackay, CEO and James M.
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Motto
"In God We Trust"   (since 1956)
"E Pluribus Unum"   ("From Many, One"; Latin, traditional)
Anthem
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C. verum

Binomial name
Cinnamomum verum
J.Presl

Cassia ("Chinese cinnamon") is also commonly called (and sometimes sold as) cinnamon.

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Honey is a sweet and viscous fluid produced by honey bees (and some other species of bee), and derived from the nectar of flowers. According to the United States National Honey Board and various international food regulations, "honey stipulates a pure product that does not allow
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P. dulcis

Binomial name
Prunus dulcis
(Mill.) D.A.Webb

The Almond (Prunus dulcis, syn. Prunus amygdalus Batsch., Amygdalus communis L.
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mascot – originally a term for any person, animal, or object thought to bring luck – now includes anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name.
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This article has been tagged since October 2007.

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Purple in colloquial English usage is any shade of color occurring between blue and red; this color is sometimes confused with the more narrowly-defined spectral color violet.

In color theory a Purple is defined as any non-spectral color between violet and red.
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Dinosauria *
Owen, 1842

Orders & Suborders
  • Ornithischia
  • Cerapoda
  • Thyreophora
  • Saurischia

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A television advertisement, advert or commercial is a form of advertising in which goods, services, organizations, ideas, etc. are promoted via the medium of television.
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Apple Jacks is a brand of cereal produced by Kellogg's and targeted mainly at children. The product is described by Kellogg's as a "crunchy, sweetened multi-grain cereal with apple and cinnamon." The brand seeks to promise kids a uniquely different, cinnamon-y tasting cereal.
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Cheerios is a brand of breakfast cereal created on June 19, 1941 and marketed by the General Mills cereal company of Golden Valley, Minnesota, as the first oat-based, ready-to-eat cold cereal.
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Honey Nut Cheerios is a variation of Cheerios breakfast cereal, introduced in 1979 by General Mills. As the first variation from Cheerios, it is sweeter than the original, with a honey and almond flavor.
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Cheerios is a brand of breakfast cereal created on June 19, 1941 and marketed by the General Mills cereal company of Golden Valley, Minnesota, as the first oat-based, ready-to-eat cold cereal.
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