Preventive Marketing Offers Small-Mid Sized Business Owners An Ideal Way To Maximize Their Results, Marketing : iPedia

As the owner of a creative services boutique - I have realized that at least 9 out of 10 prospects/clients have suffered from one or all of the following (very detrimental) symptoms of trying to grow their

...click on link for more information and related articles.

Overwhelming feelings of "being stuck", "spinning wheels", "not knowing what to do next"

In economics, business is the social science of managing people to organize and maintain collective productivity toward accomplishing particular creative and productive goals, usually to generate revenue.

The etymology of "business" refers to the state of being busy, in the context of the individual as well as the community or society. In other words, to be busy is to be doing commercially viable and profitable work.
...click on link for more information and related articles.

Not enough knowledge or support to ask the right questions when researching opportunities

Information as a concept bears a diversity of meanings, from everyday usage to technical settings. Generally speaking, the concept of information is closely related to notions of constraint, communication, control, data, form, instruction, knowledge, meaning, mental stimulus, pattern, perception, and representation.

Many people speak about the Information Age as the advent of the Knowledge Age [citation needed] or knowledge society, the information society, and information technologies, and even though information science and computer
...click on link for more information and related articles.

Somehow along the way the corporate mentality of "delegate everything" has convoluted the fact that small-mid sized businesses don't always have the resources to do this. Owners who elect to "do everything", do so under the pretense that it will only be temporary and that as soon as money comes in they will contract the right people. The underlying trouble here is that those who choose to do it all - find themselves spending more time and money researching information that is readily available in the right places; the revenues they need to hire someone - get harder and harder to generate and somehow mover further and further away from them.

Prevention marketing can provide a quick resolve. Albeit a "new concept" by definition - Prevention Marketing allows business owners to consult with Marketing Experts who have "been there & done that" time and time again. These Marketers have made the mistakes that they advise others not to or they have helped countless clients bounce back from their mistakes (and learn just the same). They are also very connected to those who work in the trenches (if they don't do it themselves) and they do regular research on new and innovative solutions to age old and up-coming marketing strategies.

Prevention Marketing can set business owners up with all of the right information BEFORE decision and implementation begins; in turn avoiding, reducing or in many cases eliminating the effects of above growth symptoms.

Keep your eyes and ears open for a Prevention Marketer in your region; they could save you hundreds if not thousands of dollars on marketing your business!

About the Author: Cijaye DePradine is the Principal Preventive Marketing Strategist for Cijaye Creative (http://www.cijayecreative.com) and a variety of business partners throughout Canada. She is also the author of PROJECT jumpSTART (http://www.jumpstartexperience.com)- A planning template for YOUR marketing SUCCESS. She has helped numerous businesses save thousands of dollars in marketing while also contributing to their gains and acquisitions in the areas of

Marketing, as suggested by the American Marketing Association, is "an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders".[1]

Another definition, perhaps simpler and more universal, is this: "Marketing is the ongoing process of moving people closer to making a decision to purchase, use, follow...or conform to someone else's products, services or values. Simply, if it doesn't facilitate a "sale" then it's not marketing.
...click on link for more information and related articles.

The Internet (also known simply as the Net) can be briefly understood as "a network of networks". Specifically, it is the worldwide, publicly accessible network of interconnected computer networks that transmit data by packet switching using the standard Internet Protocol (IP). It consists of millions of smaller domestic, academic, business, and governmental networks, which together carry various information and services, such as electronic mail, online chat, file transfer, and the interlinked Web pages and other documents of the World Wide Web.
...click on link for more information and related articles.

Preventive Marketing Offers Small-Mid Sized Business Owners An Ideal Way To Maximize Their Results

As the owner of a creative services boutique - I have realized that at least 9 out of 10 prospects/clients have suffered from one or all of the following (very detrimental) symptoms of trying to grow their businesses

Other articles